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How to find clients as a new freelancer

As a new freelancer, finding your first clients can be a daunting task. With so many others vying for the same work, it's easy to feel like you're competing in a crowded market. However, with the right strategies and mindset, you can stand out from the crowd and start landing clients in no time.

Develop a Strong Online Presence

Your website is often the first impression potential clients will have of you and your business. Make sure it's professional, easy to navigate, and showcases your skills and experience.

• Use a clear and concise tagline that summarizes your services and value proposition.
• Incorporate a portfolio that highlights your best work and testimonials from satisfied clients.
• Make sure your contact information is easily accessible and up-to-date.

Network and Build Relationships

Networking is key to finding clients and growing your business. Attend industry events, join online communities and forums, and connect with potential clients on social media.

• Identify your target audience and tailor your networking efforts to reach them.
• Be genuine and authentic in your interactions, and look for opportunities to add value rather than just promoting yourself.
• Follow up with new contacts and continue to nurture relationships over time.

Utilize Freelance Platforms and Job Boards

Freelance platforms and job boards can be a great way to find clients and get your foot in the door. Research popular platforms and job boards in your industry, and create a strong profile that showcases your skills and experience.

• Choose platforms that align with your niche and target market.
• Optimize your profile with relevant keywords and a clear, concise bio.
• Act quickly when applying for jobs, and be prepared to put in the time and effort required to land clients.

Offer Value-Added Services

To stand out from the competition, consider offering value-added services that go beyond your core offerings.

• Develop a unique blend of skills that sets you apart from others.
• Create a package deal or promotion that incentivizes potential clients to choose you.
• Offer exceptional customer service and go above and beyond to meet client needs.

Stay Organized and Focused

As a freelancer, it's easy to get sidetracked and lose focus. Stay organized and prioritize your tasks to ensure you're meeting client needs and growing your business.

• Use a project management tool to stay on top of deadlines and tasks.
• Set clear goals and objectives, and regularly review progress to stay on track.
• Make time for self-care and prioritize your mental health and well-being.

Take the Next Step

At OpenShift.work, we understand the challenges of starting a business or career as a freelancer. That's why we've created a range of tools and resources to help you succeed. Try our free business quiz at openshift.work/quiz to get a better understanding of your strengths and weaknesses, and take the first step towards building a successful business.

Don't let uncertainty hold you back – take the leap and start building your business today. With the right mindset, strategies, and support, you can achieve your goals and succeed as a freelancer. Contact us at openshift.work/contact to learn more about how we can help you grow your business and find your first clients.